Nicosia and London-based Journey Mentor, a travel-tech SaaS company, has announced that it has been awarded a five-year IT contract by Total Air Services Ltd (TAS), a prominent provider of aviation services in Bangladesh.
According to the announcement, the deal aims to enhance TAS’s travel solutions with Journey Mentor’s suite of innovative IT tools.
Paul Sies, Chief Executive Officer of Journey Mentor, as well as former Cyprus Airways CEO, said that “we are delighted to be awarded this contract and start a long-term partnership with TAS”.
“This is a significant milestone for us and a key part of our strategy to partner with prominent local established organisations in untapped geographical markets,” Sies added.
He also said that the company firmly believes that its “leading suite of integrated solutions has the potential to catalyse a transformative wave in the travel industry”.
“We look forward to working with TAS to enhance the travel experiences of their customers and, of course, create new and larger revenue streams for our partner,” Sies stated.
Journey Mentor, which focuses on solutions designed to tackle the challenges of the travel industry, will equip TAS with a range of travel-tech products tailored to the specific needs of airlines, travel agents, and General Sales Agents (GSAs).
The integration of these systems is expected to boost sales opportunities, increase revenue streams, and elevate customer service standards.
Kazi Shah Muzakker Ahmadul Hoque, Director of TAS Group, said that “we proudly serve as the chosen representatives for a diverse array of prestigious international airline companies and travel providers with operations in Bangladesh”.
“In our search for a trusted partner, we sought an entity that not only had a profound comprehension of the complex challenges within the travel sector but also demonstrates unmatched expertise and adaptability in fulfilling the distinct needs of our diverse clientele. We look forward to working with Journey Mentor,” he added.
The IT suite to be deployed by Journey Mentor encompasses several advanced solutions designed to enhance TAS’s travel operations.
The SalesMentor platform offers a comprehensive travel management system for both customers and agents, consolidating bookings for air travel, hotels, car rentals, and other services into a single, streamlined transaction.
Moreover, LoyaltyMentor supports the management of loyalty programmes, allowing users to effectively track points and promotional activities throughout their entire travel experience.
PriceMentor provides dynamic pricing and performance management, continuously adjusting tour package rates to stay competitive and maximise revenue.
Additionally, the SupplierMentor solution facilitates efficient management of supplier relationships, improving communication and operational efficiency for tour operators.
Lastly, TourMentor will enable the handling of all aspects of tour management, from setup and marketing to sales, operations, and service delivery, ensuring a seamless and high-quality experience for customers.
“Synergistically integrated, these systems form a seamless and all-encompassing solution focused on making larger margins, refining travel experiences, fostering customer loyalty, and establishing TAS as a travel industry frontrunner,” the announcement said.
“Through the incorporation of these tools, TAS will provide unrivalled travel services, manage competitive pricing strategies, streamline supplier interactions, and curate unparalleled tour experiences for their clientele in Bangladesh,” it added.
TAS, founded in 2008, is an award-winning organisation known for its diverse portfolio, which includes logistics, aviation management, and travel services.
It serves as GSA and General Cargo Sales Agent (GCSA) for major airlines such as AirAsia, Kuwait Airways, and Maldivian (Island Aviation Services).
The Bangladeshi travel market has seen notable growth, with airports in Bangladesh, including Hazrat Shahjalal International Airport in Dhaka, handling 15.3 million passengers in the fiscal year 2022-23—a 32 per cent increase from the previous year, according to data from the Civil Aviation Authority and the Bangladesh Bureau of Statistics (BBS).
